The ultimate guide to identity resolutionin e-commerce

Learn how top brands identify shoppers and use identity resolution to power smarter, more effective marketing campaigns.

1,276 downloads by ecom experts

Ultimate Guide to Identity Resolution book cover
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What's inside

In this ebook, you'll learn how to identify your site visitors, even if they never fill out a form.

1. Executive Summary
2. Introduction to Identity Resolution
3. Types of Customer Data
4. Comprehensive Identity Resolution Methods
5. Advanced Tracking Techniques
6. Multi-channel Identity Resolution
7. In-depth Use Cases for E-commerce
8. Competitive Landscape Analysis
9. Step-by-step Implementation Guidance
10. Comprehensive Privacy & Compliance Framework
11. Emerging and Future Trends
12. Conclusion
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High Conversion
High Conversion
Better Audiences
Better Audiences
Smart Ads
Smart Ads
Lower CPA
Lower CPA
Grow Email List
Grow Email List
Smart Postal
Smart Postal
Maximize ROI
Maximize ROI
ID Resolution
ID Resolution
Retargeting
Retargeting
1st Party Data
1st Party Data
Lower CAC
Lower CAC
Fingerprint
Fingerprint
Machine Learning
Machine Learning
Scalable
Scalable
Cookie-Less
Cookie-Less
High Conversion
High Conversion
Better Audiences
Better Audiences
Smart Ads
Smart Ads
Lower CPA
Lower CPA
Grow Email List
Grow Email List
Smart Postal
Smart Postal
Maximize ROI
Maximize ROI
ID Resolution
ID Resolution
Retargeting
Retargeting
1st Party Data
1st Party Data
Lower CAC
Lower CAC
Fingerprint
Fingerprint
Machine Learning
Machine Learning
Scalable
Scalable
Cookie-Less
Cookie-Less

See how identity resolution helps you capture hidden revenue

Illustration showing shopper identity resolution beyond opt-in forms

Go beyond opt-in

Find out how top ecommerce brands are using identity resolution to overcome low email opt-in rates while still targeting with intent.

Illustration representing purposeful retargeting

Retarget with purpose

Use identity data to retarget shoppers who’ve already shown intent—without overspending on ads.

Illustration demonstrating email list growth

Grow your list

Feed your email strategy with verified, consent-based profiles—so retention stays strong even as acquisition costs rise.

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Harmony Cruz

Identity resolution has revolutionized how we connect with users, particularly those not subscribed to our email campaigns. By utilizing Opensend, we've crafted effective workflows and effortlessly transitioned customers into Klaviyo, making it a highly effective acquisition tool.

Trailer Valet logo
Harmony Cruz
Director of Brand, Trailer Valet

Make identity resolution your edge

Master identity resolution and start converting more of your existing traffic.

What experts say

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